Seller Subscription Plans

Choose from range of pricing plans to sell on Ethnovista and ONDC

Freemium

0
/- monthly
Starter basics
  • Connect with the ONDC Network
  • Tax Engine
  • Notifications
  • Order Management

Valid for 3 months, after which a paid plan needs to be opted for.

Growth

1,599
/- monthly
Recommended
All features in Freemium, plus Included:
  • Training
  • Analytics Dashboard
  • Basic Photography (few SKUs)
Assistance towards :
  • Digital Marketing Promotion
  • Real Time Logistics
  • Packaging Material Starter Kit Assistance
  • Packaging Design Support

Limited assistance for some features for a nominal fee

Business

6,399
/- monthly
All features in Growth, plus Included:
  • Real Time Logistics
  • Featured Listing
  • Lifestyle Photography (few SKUs)
Assistance On Request :
  • Bulk Order Processing
  • Advertisements

Enhanced assistance for some features at a nominal fee

Enterprise

15,999
/- monthly
All features in Business, plus Included:
  • Bulk Order Processing
  • Dedicated Account Manager
  • Immersive Photography (few SKUs)
Assistance On Request :
  • SEO

Customized assistance for some features at a nominal fee

Plan Comparison

Sl.No. Feature Freemium Growth Business Enterprise
1 SKU Catalogue Listing (Initial Upload) upto 10 SKUs upto 50 SKUs upto 100 SKUs upto 200 SKUs
2 Additional SKUs Allowed NIL Limited (upto 40% more) Limited (upto 60% more) Limited (upto 70% more)
3 ONDC Fee per transaction 2% 2% 2% 2%
4 Year 2 Renewal AMC (upfront payment) Choose any 6/12 month plan Save 50% on renewal of same plan, or opt for any other higher plan Save 50% on renewal of same plan, or opt for any other higher plan at 50% savings Save 50% on renewal of same plan.
5 Product (SKU) Photography Self Photography Basic Photography (Limited SKUs 20%) Lifestyle Photography (Limited SKUs 20%) Immersive Photography (Limited SKUs 30%)
6 Additional Product (SKU) Photography N/A Per SKU, as per photography style Per SKU, as per photography style Per SKU, as per photography style
7 Online Catalogue Creation (moderated) Yes Yes Yes Yes
8 Marketplace Storefront Yes Yes Yes Yes
9 Management Fee per SKU 10% 25% 20% 15%

Photography • Design • Social Media Services

Basic
photography

Clean, well-lit images on a plain background. Ideal for standard catalog and marketplace listings.

  • Front, back & side views
  • Neutral background
  • Basic lighting correction
  • Minor color & sharpness adjustment
  • Suitable for catalog & marketplace listings

Best for: Bulk listings, standard SKUs, functional products

Lifestyle
photography

Professionally styled images where the product is photographed in a real-life or themed setting.

  • Product in styled environment
  • Mood lighting and composition (AI-assisted)
  • Brand-consistent look & feel
  • Advanced color grading & retouching
  • Focus on benefits & lifestyle

Best for: Handicrafts, décor, apparel, gifting, premium products

Immersive
photography

Advanced visual content combining product videos and interactive views for a full sensory experience.

  • Short product video (lifestyle clip)
  • 360-degree rotational product view
  • Close-up detail shots
  • Motion graphics or branded overlays
  • Professional editing and compression

Best for: Premium brands, high-value products, storytelling-led brands

Design &
Social Media

  • Additional Catalogue Creation
  • Video Reel Creation
  • Artisan Story Film
  • Social Media Campaign (Basic)
  • Social Media Campaign (Advanced)
  • Social Media Campaign (Elite)
  • Catalogue Design
  • Packaging Design (Basic)
  • Logo & Brand Kit
  • Marketplace Advertising Credits
  • Packaging Material Starter Kit Assistance
  • Packaging Design Support
Note: All prices are exclusive of GST. Service charges are subject to change based on scope of work and customisation requirements. All fees are non-refundable once work has commenced.
Artisan

Are you thinking of selling your artisanal products online and grow your business?

Join India's fastest-growing community of like minded sellers. Share your creations with millions of buyers who value authenticity and craftsmanship.

  • Choose from flexible plans
  • Direct access to nationwide customer base
  • Support from PM Vishwakarma Yojana initiatives
  • Marketing and storytelling assistance
View Subscription Plans